The best marketing plan consists of a combination of offline and online techniques. If a local community presence is important to your agency, consider our local search engine optimization (SEO) plan. We can take care of the online side of your local marketing plan while you continue to build your community presence offline.
We have designed our local SEO plan to keep independent agents like you visible in search results for the communities where you are located. Through various techniques, like building business listings, generating reviews, and optimizing your insurance website, you can step above your competition and capture the local traffic that is so valuable.
We will create and set up Google Analytics, Google Search Console and Bing Webmaster Tools so you get a comprehensive view of your website’s progress in local search results.
Google My Business Optimization
We will create and maintain the Google My Business page for your agency. This page gives you the opportunity to show up in the map pack results in Google.
We will optimize your website according to the search phrases that are most valuable for you. For example, to be in local search results, your website needs to tell Google where you are.
We will create, claim and clean business listings for you. A consistent name, address and phone number across all listings is critical.
Included in your website package, your analytics report will show your website’s progress and give insights into what is working and what could use an adjustment.
Included in your website package, review your report with your SEO consultant in monthly on-demand consultations to gain insights and strategies on how to improve your insurance agency website.